The Alliance Enhances Its Focus on Next-Gen Tech with Preferred Provider Agreements with SimpleWAN, Cyxtera

The Alliance Enhances Its Focus on Next-Gen Tech with Preferred Provider Agreements with SimpleWAN, Cyxtera

Tech+Connect 2.0

RICHMOND, Va. – April 16, 2018 – The Alliance Partners, has enhanced its next-generation portfolio of Preferred Providerssm to include two leading providers of emergent technology solutions: SimpleWAN and Cyxtera Technologies.

Unique in the channel partner landscape, the Alliance brings together 17 of the country’s most successful telecom-technology agencies and channel producers under one umbrella, which generate more than $2 million per month in combined technology and telecom sales. Alliance Preferred Providerssm negotiate one contract to gain an instant channel presence across our members, while reaping the deep benefits of focused marketing efforts.

SimpleWAN is a cloud-based networking solution provider for branch offices, service centers, stores and franchises, with a flagship all-in-one SD-WAN offering that combines the benefits of SD-WAN (lower cost, better agility and improved network performance) with all-in-one networking options like managed Wi-Fi and security tools.

“Adding SimpleWAN to the our portfolio of Preferred Providerssm gives our members and their partners access to an innovative SD-WAN 2.0 provider, and reinforces the Alliance’s focus on next-gen solution providers,” said Bill Power, CEO, The Alliance Partners. “Our agreement with SimpleWAN is best in class and meets all our critical contract standards, thereby ensuring the revenue stream that our members and their partners build over the coming months and years.”

“In our eyes, joining The Alliance Partners opens up the SimpleWAN platform to some of the most well-known and distinguished master agents in the industry,” said Erik Knight, CEO, SimpleWAN. “We’re thrilled to become a part of The Alliance’s ecosystem, and to work with the esteemed partners the group has in its portfolio.”

Cyxtera is an infrastructure company that provides a global data center platform with advanced cybersecurity, including solutions that can manage bring-your-own-device (BYOD) environments.

“As an Preferred Providerssm, Cyxtera now has immediate access to the sales and marketing engine of the largest organization in the channel. The Alliance members represent over $2.25 billion in annual billings under management and consistently close over $2 million in monthly sales,” said Power. “It will be exciting to see how Cyxtera captures a piece of that production.”

“Cyxtera is excited and honored to be an Alliance Preferred Providerssm,” added Tina Gravel, SVP, Global Channels and Alliances, Cyxtera. “We expect that this partnership will scale and accelerate our growth in the indirect channel tremendously, while also providing access to unique customer solutions to Alliance Partners end customers.”

The Alliance is further focusing on helping its members reap the benefits of emerging solutions at its second-annual TechConnect event, set for November 6-8 in Scottsdale, Ariz. For more information, please visit www.techconnectevent.com.

For more information, please contact:

Bill Power
CEO, The Alliance Partners
T: 703.597.4839 F: 866.341.9939
Bill.Power@TheAlliancePartners.com

ABOUT THE ALLIANCE
Since 1997, the Alliance Partners, originally the Agent Alliance, has been a powerful voice for the channel. This diverse industry consortium of shareholders represents all industry sectors, from traditional communications to IT, cloud, storage and virtualization, mobility and converged IP services. The Alliance is dedicated to fostering best business practices nationwide for the channel ecosystem. It is an important forum for education, collaboration and information-sharing, aimed at helping channel partners evolve their practices to remain competitive. The Alliance is able to leverage the unique and diverse expertise of its formidable member roster to put knowledge into practice in highly pragmatic ways to create an environment of continuous growth and improvement, which benefits partners, suppliers and clients alike.

ABOUT SimpleWAN 
Launched in 2013, SimpleWAN is quickly becoming an industry leader in cloud-based networking and automated solutions. With state of the art features like SD-WAN, SD-Voice, cloud managed WiFi and automated security and protection systems, SimpleWAN is working to meet the needs of small and large business networks. SimpleWAN won SDN Product of the Year for 2014 and 2016 by TMC Magazine.

For more information, please visit www.SimpleWAN.com or call 1-855- GET-A-WAN.

Contact:

Brian Perdue, VP of Sales
602.460.4118
Brian.Perdue@SimpleWAN.com

ABOUT Cyxtera 
Cyxtera Technologies combines a worldwide footprint of 57 best-in-class data centers with a portfolio of modern, cloud- and hybrid-ready security and analytics offerings – providing more than 3,500 enterprises, government agencies and service providers an integrated, secure and resilient infrastructure platform for critical applications and systems.

For more information, please visit www.cyxtera.com.

Contact:

Tina Gravel, Sr. VP Global Channels
972.489.4081
Tina.Gravel@Cyxera.com